Full sightlines into this area allow customers to see the expert work that goes behind the packing and shipping process.

The back of the store has been transformed to showcase the open workspace.There is a dedicated print consultation area with seating for customers, allowing employees to provide an unrushed experience to explain all printing and design services.This entry zone can house mailboxes, smart lockers and self-serve printers. The front of the store is accessible 24 hours a day, with a security gate closing off other sections after hours.It groups the store into functional zones designed for optimal foot traffic flow and space utilization. The reimagined open floor plan eliminates walls and dividers.Key features and layout elements of the new design are listed below. “The new store design radically opens up the retail space, highlighting the variety of key services that The UPS Store centers offer while communicating trust and collaboration to its customers.” “We embarked on a collaborative strategic process that shed light on the need to convey transparency within the in-store experience,” said Jeff Wietrzykowski, creative director at Chute Gerdeman. Research, strategy, planning and design was led by Columbus, Ohio-based Chute Gerdeman. The redesign is a result of a years-long process involving extensive research, consultation and tests with key stakeholders. In addition, the redesign includes an option to include smart lockers near the front entry, allowing convenient and secure package pick-ups at any time of the day or night. The UPS Store in-store experience has been redesigned to resemble a contemporary open concept workshop, with light-industrial design elements and visible work areas that invite customers to easily navigate the store and interact with employees. “We’re elevating the retail experience to cater to today’s small business owner and consumer, while helping drive growth and profitability for our network of franchise owners.” “The UPS Store seeks to create a place where business happens in real time,” said Tim Davis, president of The UPS Store, which has more than 5,000 locations across North America.

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